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Modular elegance
Diba, originally focused on B2G and B2B markets, is now expanding into the B2C sector, aiming to reach individual consumers with innovative, high-quality products while diversifying its market presence
Diba, a company historically focused on B2G (Business-to-Government) and B2B (Business-to-Business) sectors, sought to expand its market reach by entering the B2C (Business-to-Consumer) space. This strategic shift aimed to make their innovative, high-quality products more accessible to individual customers while maintaining the same production excellence. To support this transformation, Dezippy collaborated with Diba on the development of the Flexi project, a modular furniture collection designed for versatility and mass-market appeal
What We Offered
Our collaboration began with a comprehensive market analysis and product design phase, ensuring the Flexi collection met the demands of both design-conscious consumers and efficient manufacturing standards. Dezippy applied its Tailormade End-to-End Product Design, Development & Implementation service, overseeing every stage from insight research and concept design to engineering, prototyping, and final production standardization. By aligning Diba’s production capabilities with consumer-driven design principles, the collection was optimized for both mass production and market scalability.The outcome was a fully engineered, market-ready product line that positioned Diba to successfully enter the B2C space with a unique, high-quality offering. The Flexi collection not only expanded Diba’s customer base but also showcased the brand’s ability to blend design innovation with scalable manufacturing, opening new revenue channels while maintaining the brand's reputation for excellence.
The Process
Product Design
Insight Research
Product Design
Product Development
Tailored Solutions
Manufacturing & Sourcing
Tailored Engagement Approach
At Dezippy, we understand that every project is unique, requiring a bespoke approach that aligns with our client's vision and goals. Our team's level of engagement is finely tuned to the specific needs of each project, ensuring a seamless collaboration that transcends traditional boundaries.
Working with Dezippy was a breath of fresh air due to their strong work ethic and reliability. They consistently delivered high-quality work on time and with great attention to detail.
Arian Hakimi Design
Founder of AHD
presenting a detailed view of a carefully vetted supplier’s production line, fully researched and validated by Dezippy to meet Nersi’s quality standards. Our team conducted a comprehensive assessment to ensure the supplier's production capabilities, from machinery to craftsmanship, aligned with the expectations of the collection. This process involved technical audits and sample testing to guarantee the factory could deliver on both consistency and quality. The result was a production partnership that enabled precise control over the manufacturing process while maintaining the brand’s high standards for premium fashion pieces.
showcasing the design and engineering phase within Dezippy’s workflow, where every detail of the collection was meticulously refined using advanced design software. Our team worked closely with Nersi to translate creative concepts into manufacturable designs, ensuring fabric cuts, patterns, and assembly instructions were clearly defined. This phase involved multiple rounds of digital testing and validation to preempt potential production challenges before physical samples were created. By merging artistic vision with technical accuracy, we ensured a seamless transition from design to production.
capturing the active production process of Nersi’s collection, where the entire workforce had been fully onboarded and trained under Dezippy’s supervision. Through hands-on training sessions, workers were educated on Nersi's quality vision and brand expectations to ensure every garment met the highest standards. Quality checkpoints were established throughout the production line to monitor each stage, ensuring uniformity, durability, and brand consistency. This approach not only elevated the craftsmanship of the collection but also strengthened the supplier’s ability to deliver exceptional results on a consistent basis.
